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Showing posts with label janitorial lead generation. Show all posts
Showing posts with label janitorial lead generation. Show all posts

Tuesday, April 16, 2013

Lead Generation Tips – Find “Event Triggers”


Does it feel like your lead generation campaign is not going anywhere? You contact prospects but they say they are still on vacation. You thought you were making progress but all of a sudden your prospect does not return your reply. It is like your lead generation process has stalled in the same way players feel stuck in progressing the story of a role-playing game. In their terms, this would mean you still have to find “event triggers.”

Tuesday, January 29, 2013

Janitorial Lead Generation Tips – Build A Ghostbuster Reputation?

You want your janitorial lead generation campaign to present your commercial cleaning firm at its best right? The campaign must show you are willing to take on any mess or maintenance problem your prospects might have. Throw in a bit of pest extermination and you might as well be like the Ghostbusters! However, is your business actually prepared to the image your lead generation strategy has set up?

Tuesday, October 11, 2011

How to Market Your Cleaning Business Online and Offline


Launching a cleaning company is a profitable pursuit. This is so because of the high demand for the service. Both home owners and other businesses are in need of janitorial services. Residents will pay for cleaning services to keep their rooms as tidy as possible. After all, every body wants to live in a comfortable, dirt-free homes. Businesses, on the other hand, seek cleaning services to maintain tidiness in and outside of their offices.

It is not the demand that cleaning companies do have problems with. It is marketing. Some of them are not successful in planning and implementing programs that would tick with the potential customers. As a result of this disadvantage, they could not generate commercial cleaning leads and cleaning appointments. This is the reason that explains why they have low sales when they could win more. What should they do with their janitorial lead generation and appointment setting campaigns?

I bet you have read a lot of strategies and methods that refer to marketing for cleaning business. But the truth is, not all of these are effective and necessary. So, what should you do then? Here is a list.
  • Showcase your competitive advantage. You know that you have many competitors. Now, how will you attract a potential customer while outplaying your rivals? You have to showcase your edge. Let the prospects know how your firm is different from the others.

  • Go digital. Today's marketing is about making relationships with the targeted prospects. The old school way of on the spot selling is not anymore applicable. You can start with business relationships daily through digital tools such as social media. Who does not know of Facebook, Twitter or LinkedIn? For you to increase brand awareness and bring prospects to your company, you should know how to connect with them.

  • Search engine marketing. No one can deny that the Internet is now considered as a major source of cleaning services leads and appointments. This is owing to the growing population of buyers and sellers online. Some prospects are just searching the web to buy goods and/or services. You should be there to let them know that you can provide them the right solutions.

  • Use janitorial telemarketing. If you want a high-speed vehicle to get sales-ready opportunities before they are snatched by your competitors, you need to use cold-calling. You may encounter call rejections along the way. But the thing is, you will have higher chances of generating sales-generating carpet cleaning leads, residential cleaning leads, and others.

Wednesday, September 21, 2011

Let Outsourced Telemarketing Help You Win More Commercial Cleaning Leads

Lead generation companies are serving several clients of various industries for many years. From small-and-medium sized companies to Fortune 500 firms, they are successful in providing high quality b2c and b2b sales leads for their clients at a fraction of cost. I am not surprised why several business organizations are still vouching for outsourced services.

Commercial cleaning companies, such as those offering carpet, window and residential cleaning services, are also singing up for outside support. Since some of them do not specialize in marketing and with the lack of manpower, it is just right to ask for professional assistance as long as they have the budget. And I must admit that they have been happy with the partnership. With the qualified commercial cleaningleads they received, who would not be filled with gladness?

So, what's keeping you from letting an outsourced telemarketing team handle your sales prospecting, lead qualification and appointment setting activities? Remove your doubts with these advantages and benefits.

  • Skilled workforce. They have the data miners, industry-specialized cold-callers, quality assurance analysts, dedicated account managers, and appointment setters for your campaign. Aren't they enough to nail down success?
  • Expert management. Apart from the excellent manpower, they also have managers who have a wide experience and the expertise in sales and marketing.
  • Quality systems. They follow standards in quality assurance and quality control systems to increase success rate.
  • Technology. They have the specialized outbound call center applications necessary to expedite processes.
  • Affordable price tag. And above all, you can acquire their services for the right price.

Soar high in janitorial lead generation with the help of the experts in marketing.